MSCHF has created an edible engagement ring that combines childhood nostalgia with fine jewelry. Their new Rock Candy release features a real diamond ring hidden inside a hard candy shell, transforming the familiar Ring Pop concept into a luxury item.
The candy shell, weighing seven grams, encases a 0.75-carat laboratory-created diamond set in sterling silver. Customers can choose from three flavors reminiscent of classic candy choices: Blue Raspberry Cotton Candy, Green Apple, or Strawberry. The ring is available in two sizes - 7 and 9.
The design plays on traditional proposal customs while incorporating MSCHF's characteristic approach to product creation. As the wearer consumes the candy coating, they gradually reveal the permanent jewelry piece underneath. The company has used lab-grown diamonds for this release, reflecting current trends in the jewelry market toward synthetic stones.
MSCHF will release Rock Candy through their website on February 6th in limited numbers. The company has not disclosed the total quantity available or pricing details for this Valentine's Day release.
This product follows MSCHF's history of creating conversation pieces that blend everyday items with luxury elements. Previous releases have included perfume made with ink from Bic pens and Nike shoes filled with holy water.
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Kristin Kaye
Insatiably curious about human expression, she immerses herself in literature, theater, art, and dance. Her academic journey led to degrees in Modern Literature, where she delved into The Furioso, and Historical Sciences with a focus on Contemporary History. Her studies took her to the prestigious Erasmus University Rotterdam, broadening her international perspective.
Her passion for culture isn't confined to personal enjoyment—it spills onto the pages of various publications. There, she explores not only artistic endeavors but also civil rights issues and the myriad ways human culture manifests itself. For her, writing about these topics isn't just a profession; it's an irresistible calling that stems from her deep-seated fascination with the human experience.