While winter lingers, Paris-based fashion house Casablanca is already looking ahead to warmer days with its Beach Club 2025 capsule collection. Shot by photographer Jeremy Soma on the shores of Tenerife, the campaign transports viewers to a timeless coastal setting that captures the essence of leisurely summer days.
The collection draws from faded holiday memories and sun-soaked afternoons, weaving them into Casablanca's signature aesthetic. Designer Charaf Tajer translates these ethereal recollections into pieces that mirror nature's own palette – where sea meets sky at dusk. Deep navy blues blend with sunset hues of pink and orange across the collection's range.
Central to the lineup is Casablanca's gradient monogram pattern, which appears on several key pieces. Short-sleeve linen shirts feature alongside relaxed trousers and flowing caftans, while a custom surfboard marks the brand's first venture into beach equipment. Each piece is designed for easy transition from beachside to evening activities.
The collection maintains Casablanca's luxury ready-to-wear positioning while introducing lighter fabrics and looser silhouettes suitable for warm weather. Technical details include breathable linen blends and moisture-wicking materials, particularly in the beach-ready pieces.
Beach Club 2025 will be available in stores and online from April, offering early access to summer essentials ahead of the season. Prices for the collection range from $300 for accessories to $1,200 for statement pieces.
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Kristin Kaye
Insatiably curious about human expression, she immerses herself in literature, theater, art, and dance. Her academic journey led to degrees in Modern Literature, where she delved into The Furioso, and Historical Sciences with a focus on Contemporary History. Her studies took her to the prestigious Erasmus University Rotterdam, broadening her international perspective.
Her passion for culture isn't confined to personal enjoyment—it spills onto the pages of various publications. There, she explores not only artistic endeavors but also civil rights issues and the myriad ways human culture manifests itself. For her, writing about these topics isn't just a profession; it's an irresistible calling that stems from her deep-seated fascination with the human experience.