CONSTANTIN PROZOROV

In this interview, we delve into the world of CONSTANTIN PROZOROV, who share his inspirations and unique perspectives.

Constantin Prozorov by Sarah Staiger

1. Introduce Yourself to the Casawi Community: What drives you? What's your artistic vision, and what sets you apart from the crowd?

I’m Constantin Prozorov, a digital artist based in Paris, known for creating surreal animated collages that blend art, fashion, and culture. What drives me is the desire to bridge worlds—combining the past, present, and future into cohesive narratives that challenge perception and inspire imagination. My artistic vision is centered on storytelling; I strive to create immersive experiences that evoke curiosity and invite people to dream beyond reality. Collaborating with brands like Louis Vuitton, Moncler, Gucci, and Universal Genève has allowed me to bring this vision to a global audience, where my ability to seamlessly fuse luxury, art, and surrealism truly sets me apart.

2. City Inspirations: How has your city influenced your artistic path? Share how its streets, culture, and energy have molded your work.

Paris is the lifeblood of my creativity. The city’s vibrant art scene, its timeless architecture, and the constant interplay between tradition and modernity deeply influence my work. Walking through its streets, I’m inspired by its rich cultural history and avant-garde energy. Paris has taught me the value of merging old-world elegance with contemporary innovation—something I’ve brought to my collaborations, such as the #LOUIS200 campaign for Louis Vuitton, where I reimagined the brand’s legacy in a surreal and modern context.

3. Creative Process: What fuels your creativity? Whether it's a ritual, a muse, or a moment of clarity, we're keen to learn.

My creative process begins with exploration—diving into the brand or project’s identity and its untold stories. For instance, with Universal Genève’s historic revival campaign, I immersed myself in the brand’s legacy as a pioneer in Swiss watchmaking. This inspired me to craft collages that honor their timeless elegance while introducing a modern, surreal twist. Music, film, and literature also play a vital role in my process. Directors like Tim Burton and Wes Anderson inspire my sense of whimsy and detail, while traveling allows me to collect fragments of culture and imagery that shape my visual language.

4. City Lifestyle and Art: How the places you lived influenced your career and work?

Living in Munich, Berlin, and now Paris has shaped the way I view and create art. Munich introduced me to design and fashion through my early studies, while Berlin’s eclectic energy taught me to push boundaries and embrace the unconventional. Paris, with its artistic heritage, refined my aesthetic and deepened my understanding of the interplay between art and luxury. These experiences have been essential in collaborations like Moncler’s Genius collection, where I explored the boundaries of fashion and surrealism, and Universal Genève, where I brought their legacy to life with a modern, artistic perspective.

5. Latest or Upcoming Projects: Give us a glimpse into your current endeavors and what lies ahead on your creative journey.

My current collaboration with Universal Genève is a milestone project—it’s a historic revival campaign for one of Switzerland’s most iconic watch brands. This campaign is not just about showcasing their legacy; it’s about reintroducing the brand to a new generation through art and storytelling. The importance of this project lies in its blend of heritage and innovation, as it marks a turning point for Universal Genève in the modern luxury market.

Additionally, I’m writing a novel that I plan to adapt into a film, exploring my transition into directing. Inspired by visionaries like Steven Spielberg and Luca Guadagnino, this project will bring my love for storytelling to a new medium. I’m also developing a coffee table book that combines my collages with surreal travel narratives, offering readers an immersive journey where fantasy and reality collide. These projects reflect my evolving creative path, pushing boundaries while staying true to my artistic identity.