KAYTRANADA
The video for "Witchy" directed by Bethany Vargas, merges music production with mystical elements in an atmospheric studio setting.
The visual narrative unfolds in an intimate recording space, where both artists appear in tailored Gucci ensembles. As a white cat crosses their path—a traditional symbol of mysticism—the scene sets up an otherworldly experience. The producer methodically unpacks his equipment while Gambino takes his position at the microphone.
The video introduces an enigmatic sorceress who becomes the focal point of the supernatural elements. Her presence transforms the standard recording session as she begins to mirror Gambino's movements. The hypnotic influence extends to KAYTRANADA, who abandons his mixing equipment, drawn into the sorceress's mysterious choreography.
This release coincides with both artists' touring schedules. KAYTRANADA continues his 'TIMELESS' Tour through early November, while Childish Gambino has recently adjusted the schedule of his 'Bando Stone & The New World Tour,' announcing postponements for several dates.
"Witchy" stands as one of the notable tracks from 'TIMELESS,' with this visual adaptation arriving shortly after KAYTRANADA's recent announcement of its completion.
Watch the video below.
Eric Grischott
Born in Groningen in 1991, Eric Grischott is a linguist with a deep-rooted passion for art, music, and fashion. His academic journey led him to graduate in languages, further enriching his linguistic prowess. His thirst for knowledge and cultural immersion took him abroad, where he gained invaluable experience and insights. Eric’s linguistic expertise is not confined to just theory. He has honed his skills in French and German through specialized DELF and DELE courses, demonstrating his commitment to mastering these languages. His passions extend beyond languages, encompassing the creative realms of art, the rhythmic world of music, and the dynamic sphere of fashion.