The partnership between Automobili Lamborghini and the French luxury fashion brand continues to evolve, revealing a second chapter in their collaborative journey that bridges automotive design and athletic performance wear.
Following their initial collaboration established this summer, the two brands have developed a comprehensive activewear collection that captures the essence of both Lamborghini's automotive heritage and contemporary sportswear design. The line represents a strategic fusion of technical functionality and aesthetic precision, targeting both male and female fitness enthusiasts.
The collection draws inspiration directly from Lamborghini's distinctive color palette, featuring four signature hues that are deeply connected to the brand's automotive identity: Arancio Apodis (a vibrant orange), Blu Vathys (a deep blue), Verde Turbine (a dynamic green), and Viola Pasifae (a rich purple). Each garment incorporates a subtle hexagonal embossed graphic that subtly references the leather detailing found in Lamborghini's vehicle interiors.
The men's collection presents a carefully curated range of performance apparel. Key pieces include a black rain jacket with orange trim, a matching high-neck shirt, and a green hoodie. The line is complemented by an array of shorts, pants, t-shirts, and tank tops crafted from innovative soft jacquard and zephiro softlock fabrics that prioritize mobility and comfort.
The women's line follows a similar design philosophy but leans towards purple-toned aesthetics. It encompasses sports jackets, t-shirts, sports bras, shorts, and leggings, all featuring the co-branded collaboration mark.
Technical specifications highlight the collection's commitment to performance. The garments are engineered using high-quality technical materials that ensure maximum comfort and unrestricted movement, effectively translating Lamborghini's performance engineering principles into wearable sportswear.
Consumers can currently purchase the entire collection through the official websites of both Lamborghini and Macron, as well as the Lamborghini flagship store located in Sant'Agata Bolognese, Italy.
This collaboration represents more than a mere fashion venture; it symbolizes a strategic alignment between two brands known for their precision, design excellence, and commitment to pushing technological boundaries in their respective domains.
Eric Grischott
Born in Groningen in 1991, Eric Grischott is a linguist with a deep-rooted passion for art, music, and fashion. His academic journey led him to graduate in languages, further enriching his linguistic prowess. His thirst for knowledge and cultural immersion took him abroad, where he gained invaluable experience and insights. Eric’s linguistic expertise is not confined to just theory. He has honed his skills in French and German through specialized DELF and DELE courses, demonstrating his commitment to mastering these languages. His passions extend beyond languages, encompassing the creative realms of art, the rhythmic world of music, and the dynamic sphere of fashion.