LATE CHECKOUT UNVEILS CHARACTER-DRIVEN “THE HOTEL” COLLECTION

Late Checkout

"The Hotel" drawing inspiration from the eclectic cast of characters found within luxury hospitality. Founded in 2019 by Antón Álvarez and Alex Turrión, the label emerged from their experiences navigating the intersection of travel, hospitality, and nightlife.

Set against the backdrop of a conceptual hotel, the collection introduces an ensemble of distinct personalities who inhabit this imagined space. Rather than spotlight a single character, AW24 brings to life the full spectrum of hotel staff, each bringing their unique style to the narrative. The cast includes an ever-present Bellboy, a methodical Bookkeeper maintaining order amid chaos, a leisurely Janitor, and a Receptionist whose desk serves as the hotel's unofficial news hub.

Late Checkout

The collection merges multiple style influences: traditional tailoring meets contemporary workwear, while collegiate elements blend with hotel-inspired graphics. These diverse elements come together under Late Checkout's distinctive aesthetic, creating a cohesive narrative throughout the pieces.

Previous collections from the brand have explored similar character-driven themes, featuring stories of chance encounters in hotel lobbies, a rule-bending Bellboy, an enigmatic Rockstar leaving destruction in his wake, a contemplative Valet, and a Painter seeking creative revelation in room 202.

Late Checkout

The AW24 collection will launch on September 12th at 6:00 PM GMT+1 through the brand's website and select global retailers including Selfridges, END., and Bloomingdales. Pricing begins at £70 for accessories, with the full range available at latecheckoutissalifestyle.com.

Late Checkout

Late Checkout