MACRON AND SLAM JAM UNVEIL S.P.A.L.'S NEW AWAY KIT AT PARIS FASHION WEEK

MACRON AND SLAM JAM UNVEIL S.P.A.L.'S NEW AWAY KIT

The unveiling took place during the prestigious Paris Fashion Week in June 2024, marking a significant moment for both football and fashion enthusiasts.

This partnership between Macron and SLAM JAM, both hailing from Ferrara, Italy, represents more than just a single kit design. It signals the beginning of a broader collaboration between the two brands, promising exciting developments in the future.

The new Away kit expertly balances tradition with innovation. While maintaining references to S.P.A.L.'s heritage, the design takes a bold step into modern aesthetics. The jersey features a polo collar and knitted edges, reimagining S.P.A.L.'s classic striped pattern in a striking combination of black and silver - colors symbolic of SLAM JAM. A unique "Noise" effect serves as the background, adding depth to the overall design.

S.P.A.L.'s signature 'Columbia' blue hasn't been forgotten. It appears in the collar details, contrasting stitching at the bottom of the jersey, and in the back-neck print featuring "S.P.A.L. FERRARA". A personalized tape at the bottom of the jersey showcases the SLAM JAM logo and text, alongside the club's logo and motto, "ARS et LABOR".

The internal backneck boasts a black label with a silver frame, featuring both the SLAM JAM logo and S.P.A.L.'s crest. On the chest, a silicone print on the right side displays the Macron Hero and SLAM JAM logo, while the S.P.A.L. crest adorns the left.

Completing the kit are black shorts with side bands that echo the jersey's graphic design and silver stripes on the thigh border. Black socks with a thin horizontal blue stripe below the upper edge round out the ensemble.

This collaboration between Macron, SLAM JAM, and S.P.A.L. represents a unique intersection of sports, fashion, and local heritage, setting a new standard in football kit design.

MACRON AND SLAM JAM UNVEIL S.P.A.L.'S NEW AWAY KIT

MACRON AND SLAM JAM UNVEIL S.P.A.L.'S NEW AWAY KIT