ONE OF THE BEST JOB IN FASHION IS NOW VACANT

Virginie Viard/Karl Lagerfeld

With nearly three decades of dedication to Chanel and five years at the helm as creative director, Viard had cemented her legacy as a worthy successor to the legendary Karl Lagerfeld.

During her tenure, Viard masterfully balanced innovation and tradition, revolutionizing Chanel's style while staying true to its heritage. She introduced a modern, edgy aesthetic to the brand's classic tweed suits and little black dresses, making Chanel relevant to a new generation of fashion enthusiasts.

Chanel expressed heartfelt gratitude for Viard's boundless creativity and infectious energy, which had ignited a spark within the brand. Her unexpected exit followed close on the heels of the Marseille show and preceded the highly anticipated Paris Haute Couture show, leaving the fashion community abuzz with speculation about her successor.

As Chanel prepares to unveil its new leadership, the brand reaffirms its commitment to presenting the Haute Couture Fall-Winter 2024/25 collection as scheduled on June 25th at the majestic Opéra Garnier in Paris.

Viard's abrupt departure marks a significant milestone in Chanel's history, and her indelible impact on the brand will continue to inspire future designers. As the fashion world waits with bated breath for the reveal of her successor, one thing is certain – Virginie Viard's legacy will endure, shaping the course of Chanel's future for years to come.