Mina's album cover "Catene" 1984 by Mauro Balletti
Balenciaga Music now, it proudly presents its latest chapter, featuring the legendary Italian singer Mina.
This exciting news was first revealed in an exclusive conversation between Balenciaga’s creative director Demna and Massimiliano Pani, published in the latest issue of Vogue Italia.
This collaboration is not just about a specially curated playlist of 50 songs; it also marks the first time the “Tigre di Cremona” officially partners with a fashion house to produce merchandise. The collection includes a limited-edition t-shirt featuring Mina’s face on the front and a list of her 106 albums on the back. The t-shirt comes with an NFC chip that allows fans to listen to her new single, “L’amore vero.” Additionally, the collection features a pair of sunglasses inspired by Mina’s iconic black eye makeup.
The line will be available for purchase online starting September 19th. This collaboration is a testament to the multidisciplinary direction of the fashion industry, a vision perfectly understood and executed by Demna, contributing to his continued success.
Staff
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